About Faction
Founded in Verbier, Switzerland, Faction builds high-performance skis for those who push boundaries—whether in the park, the backcountry, or on the piste. Their athlete-driven design, freeride focus, and creative flair have made Faction a favourite among skiers who want something different, built to last, and ready for anything.
Environmental Commitment
Sustainable Materials: Faction uses FSC-certified wood cores, bio-based resins, and recycled edges, sidewalls, and topsheets across many of their skis—reducing reliance on virgin materials without compromising performance.
Carbon Offset Manufacturing: Their skis are made in Austria in a 100% renewable-energy-powered facility, and Faction offsets all CO₂ emissions generated in the manufacturing process.
Low-Waste Production: By partnering with suppliers that prioritise waste reduction and clean energy, Faction is reducing its environmental footprint at every stage.
Repair & Longevity Focus: Faction builds their skis to last, encourages ski repair over replacement, and has launched "Recycled Ride" initiatives to repurpose old gear.
Social Responsibility
Fair Labour & European Supply Chain: With skis made in Europe, Faction maintains shorter supply chains and ethical labor practices that support local economies.
B Corp Certified: As of 2023, Faction is a Certified B Corporation, meeting rigorous standards for social and environmental performance, transparency, and accountability.
Giving Back to the Outdoors: Faction partners with non-profits and community-driven organisations to support environmental causes and diversity in snowsports.
Why We Stock Faction
Faction combines cutting-edge ski technology, standout design, and real sustainability credentials.